Continuing from the previous article《How to earn money by playing games? What are the profitable online games in 2026》.
Method 5: Game content creation (strategy guides, reviews, videos)
💡 definition:You writeGame strategy, reviews, news, sent toZhihu, Station B, official account, earnAdvertising revenue sharing+sales promotion+knowledge payment.📋 Common content types:

👤 Suitable for:
- Can write articles/make videos(Content creation ability)
- Understand the game(Can write a ‘deep’ strategy)
- be patient(Content creation is a long-term approach)
- Proficient in SEO(Make your strategy rank first on Baidu/Google)
💰 Revenue model:
Content creator income=platform advertising revenue+game sales+knowledge payment+brand cooperation
📈 Real income data (2025):

💡 Case breakdown:
Case: Xiao R (game strategy author, monthly income of 15000-30000)
- backgroundFormer game planner, now working on game content creation
- Platform:Zhihu (100000 followers)+Bilibili (150000 followers)
- Content type:Game strategy, career analysis, game design disassembly
- Income structure:
- Zhihu Salt Selection:8000 yuan/month(Paid Column)
- Inspiration for Bilibili Creation:5000 yuan/month
- Game sales:10000 yuan/month(Steam activation code, peripherals)
- Brand cooperation:5000 yuan/month(New Product Review of Game Companies)
- Monthly total income: 28000 yuan
- Key success factors:
- professional(Former game planner, able to write “in-depth analysis”)
- Continuous output(2 articles per week on Zhihu, 1 video per week on Bilibili)
- SEO is good(Multiple strategies ranked first on Baidu)
⚠️ Risk points:
- Long content cycle(May have zero income for 6 months)
- Game lifecycle(The game has cooled down, and your strategy has also lost traffic)
- fierce competition(Bilibili has over 500000 game UP owners)
🛡️ Avoiding pitfalls guide:
- Create ‘timeless’ content(“Game Design Principles” is more enduring than “XXX Game Strategy 1.0”)
- Multi platform distribution(Zhihu+Station B+official account, reduce risk)
- Establish a personal brand(“Analysis of Someone’s Game”, not “Strategy of Someone’s Game”)
Method 6: Game props/account trading (high-risk, high return)
💡 definition:You pass throughplay gamesobtainRare props/high-level accountsand thenSell to other players.📋 Common trading items:

👤 Suitable for:
- Playing the game for a long time(Old players have “out of print items”)
- There is initial funding available(Advance payment is required for purchasing accounts/props)
- Understand the market(Know which props will increase in price)
- Has the ability to resist risks(Prop prices may plummet)
💰 Revenue model:
Transaction income=(selling price - buying price) × quantity - platform handling fee
📈 Real case analysis:
Case: Xiao S (World of Warcraft prop merchant, annual income of 500000 to 1 million)
- backgroundFormer Warcraft professional player, now engaged in prop trading
- Strategy:Purchase rare mounts/out of print items at a low price and resell them at a high price
- Investment funds:About 500000 (working capital)
- Annual transaction amount:approximately 2 million
- Annual net profit:500000 to 800000 (profit margin of 25-40%)
- Key success factors:
- Understand the game economy(Know which props will be out of print)
- be patient(It is possible to hold a prop for 2-3 years before it increases in price)
- Understand the platform(Using Taobao+for private transactions to reduce transaction fees)
⚠️ Risk points:
- Game rule changes(Official may ‘return out of print props’, prices plummet)
- Account suspension(Transactions may be classified as “RMT” and banned)
- Platform running away(Some game trading platforms may abscond with funds)
- liquidity risk(High priced props may have a price but no market)
🛡️ Avoiding pitfalls guide:
- Don’t all in one game(Distributed to 3-5 games)
- Using a large platform(Taobao, 5173, don’t use unknown small platforms)
- Retain evidence(Chat records, transaction screenshots)
Method 7: Game Companion/Substitute (Suitable for “Social Bulls”)
💡 definition:You accompany other playersPlay games togetherCharge by hour/by bureau.📋 Common accompanying needs:

👤 Suitable for:
- Play the game well(At least able to win)
- good at communication(Companions are part of the ‘service industry’)
- pleasant voice(Voice accompaniment is particularly important)
- have time(Usually takes orders from 7-12 pm)
💰 Income range:

💡 Case breakdown:
Case: Xiao T (Peace Elite Companion, Monthly Income of 8000-12000 RMB)
- background21 years old, female, with a pleasant voice and good gaming skills
- Platform:Bixin, Lieyou, Didi Chuxing
- Accompanying content:Peace Elite Team+Voice Chat
- Hourly wage:Average 80 yuan/hour
- Monthly average orders received:3 hours per day x 30 days=90 hours
- Monthly income:90 × 80 = 7200 yuan
- Tipping/tipping:About 3000 yuan/month
- Monthly total income: 10,000 yuan
- Key success factors:
- Good technology+good sound(Dual advantage)
- good service attitude(Customer willing to repurchase)
- Marketing skills(Post a screenshot of your performance on your social media to attract new customers)
⚠️ Risk points:
- Gender risk(Female playmates may encounter ‘harassing clients’)
- Unstable income(Maybe 1000 yuan this week, 200 yuan next week)
- Low career ceiling(Accompaniment is a ‘youth meal’)
🛡️ Avoiding pitfalls guide:
- Don’t trade privately(Guarantee with the platform to avoid running out of orders)
- set boundaries(Please note in advance that ‘no adult content will be discussed’)
- transformation(Accompaniment → Anchor → Content Creation, Step by Step)
Method 8: Game video editing/secondary creation (suitable for people who cannot play games but can cut videos)
💡 definition:You edit itExciting gameplay and funny moments in live streaming games, sent toTiktok, station B, video number, earnAdvertising revenue sharing+sales promotion.📋 Common video types:

👤 Suitable for:
- I don’t know how to play games(But I can cut videos)
- Has a sense of internet connection(Knowing what content will become popular)
- Can edit software(Film editing, PR, Final Cut)
- Can continuously output(Video creation is a form of long termism)
💰 Revenue model:
Video creator income=platform incentives+advertising revenue sharing+game sales promotion
📈 Real income data (2025):

💡 Case breakdown:
Case: Xiao V (Game Exciting Operation Editing, Monthly Income of 30000 to 50000 RMB)
- backgroundFormer e-commerce operator, now doing game video editing
- Platform:Tiktok (500000 fans)+Station B (200000 fans)
- Content type:King of Glory/League of Legends highlights of exciting operations
- Income structure:
- Platform incentives:10000 yuan/month(Tiktok+Station B)
- Advertising cooperation:20000 yuan/month(Peripheral devices, gaming companies)
- Game sales:10000 yuan/month(Game activation code, peripherals)
- Monthly total income: 40000 yuan
- Key success factors:
- Good editing rhythm(Music+Stuck Points, Enjoyment)
- Title Party Moderate(“This operation looks silly” has a click through rate three times higher than “XXX hero combo”)
- continuously updated(3-5 videos per week)
⚠️ Risk points:
- Copyright risk(Using someone else’s live streaming footage for editing may result in infringement)
- content homogenization(There are already many highlights of exciting operations, we need to do business travel differentiation)
- Changes in platform rules(Tiktok changes to the recommended algorithm, and traffic may plummet)
🛡️ Avoiding pitfalls guide:
- Use your own/authorized materials(Don’t cut someone else’s live stream directly)
- Make differentiation(“Funny commentary” has less competition than “pure operation highlights”)
- Establish a private domain(Guide the audience to WeChat to reduce platform dependence)
3、 How to choose a suitable game earning method for oneself?
Three-step positioning method
Step 1: Inventory your resources
- Game SkillsDid you play well? Which game is played the best?
- content capabilityCan you write articles/make videos/live streams?
- timeHow many hours can be invested in each day?
- initial capitalDo you have money to buy accounts/props/equipment?
Step 2: Matching Method

Step 3: Small step test
- Don’t all in one method at onceTest 2-3 types first
- test cycleAt least one month (see real earnings+whether you like it or not)
- test metrics: Investment time, returns, replicability, long-term value
The above is what the online earning alliance (en. wangzhuan. org. cn) brings about: “How to make money by investing in the Internet? What are the Internet projects that make money by investing”. Thank you for watching.
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