How to make money by recruiting new customers? How to make money through Internet innovation: Part II

Continuing from the previous article《How to make money by recruiting new customers? How to make money through Internet innovation: Part I》.

3、 How to make money by attracting new customers? (Detailed explanation of 3 modes)

Mode 1: Help enterprises attract new customers (promoters/online promoters)

💡 How to make money?You registered asPromoter of Taobao Alliance, JD Alliance and AlipayThen share the promotional link/QR code with others, and they will register/purchase, earning you commission.📋 Common new user acquisition platforms:

👥 Suitable for:

• People with WeChat/QQ group resources
• People who can write copy/make short videos
• A person who can endure hardship and push hard

💰 Income range:

📈 Real case analysis:

Case: Xiao M (Taobao Alliance promoter, monthly income of 8000-15000 yuan)

• backgroundFormer housewife, now a Taobao customer
• Promotion channels:WeChat groups (50 mom groups)+Xiaohongshu
• Promote products:Maternal and child products, household items
• Workflow:
• Send 3-5 product links (with pictures and captions) in WeChat group every day
• Post 2 “Good Product Recommendations” on Xiaohongshu every week (with Taobao link)
• Bringing an average of 5000 orders per month
• profit:5000 orders x average 10 yuan/order=50000 yuan GMV
• Commission ratio:About 20%
• Monthly income:50000 x 20%=10,000 yuan
• Key success factors:

1. Accurate selection of products(Baoma Group Promotes Maternal and Child Products, High Conversion Rate)
2. Trust building(Not ‘hard advertising’, but ‘real evaluation’)
3. Continuous output(Send it every day, don’t fish for three days and sunbathe for two days)

⚠️ Risk points:

1. Commission deduction amount(The platform may deduct money on the grounds of ‘substandard quality’)
2. Kicked out of the group(The group owner doesn’t like advertisements and may kick people)
3. Risk of account suspension(WeChat/Tiktok detects “marketing behavior”)

🛡️ Avoiding pitfalls guide:

1. Using a legitimate alliance(Taobao Alliance, JD Alliance, don’t use “small platforms”)
2. Don’t brush ordersBrushing orders is illegal and may result in account suspension and fines
3. Provide value(Don’t just post links, post some ‘user experience’)

Mode 2: Create your own product to attract new customers (and then monetize)

💡 How to make money?You make one yourselfAPP/applet/official accountAfter attracting users, throughAdvertising, membership, e-commerceRealize through monetization.📋 Common product types:

👥 Suitable for:

• Have product capability (able to program/design)
• Capable of operation (able to attract new customers and retain them)
• Having funds (product development+customer acquisition may cost 100000 to 500000)

💰 Profit logic:

Assuming you have created a "weight loss check-in mini program"

📈 Real case analysis:

Case: “Little xxx” (Weight loss check-in mini program, monthly income of 100000 to 300000 yuan)

• founder:Previous Internet operation, small program development
• Product features:Record weight, check-in and share, weight loss community
• New recruitment method:Fission (invite 1 friend and get a member for 1 month)+Tiktok advertisement
• Number of users:500000+(1 year)
• Monetization method:Membership fee (199 yuan/year)+e-commerce (weight loss tea, meal replacement)
• Monthly income:Membership fee of 50000+e-commerce commission of 50000=one hundred thousand yuan
• Recruitment cost:About 30000 yuan/month (Tiktok advertisement)
• Net profit: 70000 yuan/month
• Key success factors:

1. Just needed pain points(Losing weight is an eternal topic)
2. Fission design is good(Users are willing to share on their Moments)
3. Continuous iteration(Monthly update of features to keep users active)

⚠️ Risk points:

1. high development cost(Making an app may cost 100000 to 500000 yuan)
2. High cost of recruiting new customers(Intense competition, CPA may be over 50 yuan)
3. Difficulty in retention(Users may delete it after using it once)

🛡️ Avoiding pitfalls guide:

1. First, become the MVP(Don’t just create a “full version” right away, start with testing requirements for the “usable version”)
2. keep accounts carefully(Only when the cost of attracting new customers is less than the user’s LTV, is it worth doing)
3. Don’t all in advertising(First, perform fission+SEO to reduce the cost of acquiring new products)

Mode 3: Offering new customer acquisition services (monetization of technology/resources)

💡 How to make money?You provide to the enterpriseThe technical services or resources required for customer acquisition(For example: SMS verification code, identity authentication, data source).📋 Common service types:

👥 Suitable for:

• Have technical capabilities (able to develop APIs and SDKs)
• There are industry resources available (such as’ I have 1 million phone numbers’)
• Ability to provide consulting services (able to help companies design new customer acquisition plans)

💰 Income range:

📈 Real case analysis:

Case: Xiao N (SMS verification code service provider, monthly income of 50000 to 80000 yuan)

• backgroundFormer communication industry employee with SMS channel resources
• Service target:Internet companies (need to send verification codes to users)
• Fee model:0.05 yuan/piece (market price 0.03-0.1 yuan/piece)
• Monthly sending volume:About 1.5 million pieces
• Monthly income:1.5 million x 0.05 yuan=75000 yuan
• costThe cost of the channel is about 0.02 yuan/piece=30000 yuan
• Net profit: 45000 yuan/month
• Key success factors:

1. Channel stability(SMS arrival rate>99%)
2. Competitive price(Cheaper than Alibaba Cloud and Tencent Cloud)
3. good service(Customer issues, respond within 5 minutes)

⚠️ Risk points:

1. policy risk(SMS verification code may be abused, regulatory authorities will investigate)
2. The channel is sealed offIf customers use your channel to send spam messages, your channel may be blocked
3. fierce competition(SMS service has become a “red ocean” with declining profit margins)

🛡️ Avoiding pitfalls guide:

1. Audit clients(Do not provide services to customers who engage in gambling or fraud)
2. sign a contract(Note ‘No sending illegal content’)
3. Diversify customers(Don’t rely solely on one major client)

4、 Cost and Benefit Analysis of Recruiting

4.1 Cost comparison of different recruitment methods

4.2 How to calculate the ROI for new customer acquisition?

📐 ROI calculation formula:

New ROI=User LTV ÷ CPA

5、 Real case: A recruitment expert with a monthly income of 50000 yuan from 0 to

Case: Xiao P (recruiting new experts with a monthly income of 30000 to 50000 yuan)

• backgroundFormer market specialist of Internet company, now working as a freelance (helping enterprises to promote innovation)
• Service ContentNew customer acquisition plan design+execution (ground promotion+online promotion+fission)
• Customer Type:E-commerce, education, finance (for small and medium-sized enterprises)
• Fee model:Basic consulting fee of 5000 yuan+customer acquisition commission (10-30 yuan/piece)
• Monthly income:Consulting fee of 10000 yuan+commission for attracting new customers of 20000 to 40000 yuan=30000 to 50000 yuan
• Key success factors:

1. Understand data(Can calculate ‘which new customer acquisition method has the highest ROI’)
2. have resources(Local promotion team, WeChat group resources)
3. result-oriented(The contract states that ‘if the new customer cannot reach XX quantity, 50% of the fee will be refunded’)

6、 Risk and Avoidance Guidelines

6.1 Common Scams in New Recruiting

⚠️ 99.9% of the following “recruitment opportunities” are scams:

1. Brushing orders and attracting new customers(Let you buy things first, then cashback=brushing fraud)
2. Pay a deposit to attract new customers(Regular customer acquisition does not require a deposit)
3. Earn 1000 yuan on New Year’s Day(It’s not possible to pull a new one this high under normal circumstances)

6.2 Legal Risks of Newcomer Recruitment

⚠️ These methods of attracting new customers are illegal:

1. Buying and selling personal information(Buying a phone number or WeChat account to promote is illegal)
2. Falsification through brushing orders(False transaction=illegal)
3. Inducing Sharing(WeChat/Tiktok prohibits “forced sharing”)

🛡️ Response methods:

1. Using a legitimate platform(Taobao Alliance, JD Alliance)
2. Don’t buy data(Recruit new customers yourself, don’t buy ‘existing users’)
3. Check the platform rules(WeChat/Tiktok’s Operation Specifications to be read)

7、 Forecast of New Market Trends in 2026

7.1 Which new customer acquisition methods still have opportunities?

1. Private domain recruitment(Enterprise WeChat, personal WeChat, 2026 is still the dividend period)
2. Short video recruitment(Tiktok, video number, content with goods+pull new)
3. AI assisted recruitment(Using AI to generate promotional copy and AI customer service)

7.2 Which new customer acquisition methods have cooled down?

1. SMS update(Users can delete text messages directly when they see them, with a conversion rate of<0.1%)
2. SEO recruitment(Baidu search traffic has been taken away by short videos)
3. Traditional advertising placement(TV and newspaper advertisements, low ROI)

8、 Action Checklist (30 day launch of new customer acquisition and earning plan)

Day 1-7: Learning period

• [] Read this article twice (understand all the gameplay of recruiting new members)
• [] Register 3 alliance platforms (Taobao Alliance, JD Alliance, Alipay promotion)
• [] Join 2 new user acquisition communities (QQ group, WeChat group)
• [] Choose one main direction of attack (ground push/web push/fission, choose one)

Days 8-14: Practical testing

• [] Select one product (such as “Taobao customer”)
• [] Choose one channel (such as “WeChat group”)
• [] Pull the top 10 new users (testing process)
• [] Recording data: How much time is invested? How much commission did you earn back?

Days 15-21: Optimization and scaling up

• [] Analyze ROI (which channel and product are most cost-effective?)
• [] Optimize script/copy (test 2-3 versions)
• [] Expand channels (such as expanding from 10 groups to 30 groups)
• [] Write an article on “Reviewing” (Fazhihu/official account to attract customers)

Days 22-30: Long term

• [] Set a 3-month goal (e.g. monthly income of 5000 yuan)
• [] Establish SOP (standardize the new process and be able to replicate it to others)
• [] Consider forming a team (if you are doing ground promotion, you can hire part-time)
• [] Start doing “customer acquisition services” (helping companies with customer acquisition, charging consulting fees)

Summary: The Truth of Making Money by Recruiting Newcomers

1. Not fast money(Don’t expect to become rich in just one month, recruiting new employees is a ‘slow work, fine work’)
2. Execution ability>Theory(Many people know how to recruit new members, but they just don’t take action)
3. Compliance first(Do not use illegal methods such as “brushing orders” or “buying and selling data”)
4. Compound interest effectIf you can establish a stable channel for attracting new customers, your income will continue to increase
5. Suitable for ordinary people(Recruiting new members does not require a high degree, as long as they can communicate and write copy)

💬 The last sentence:Recruiting and earning money is“Game of trafficIf you can find cheap traffic, you can make money.Taobao Alliance PromotionAt the beginning, it has low cost, stable settlement, and is suitable for practicing.Register for Taobao Alliance now, select one product, and send it to your WeChat group to see if you can earn your first commission.The above is what the online earning alliance (en. wangzhuan. org. cn) brings about: “How to make money by investing in the Internet? What are the Internet projects that make money by investing”. Thank you for watching.