Continuing from the previous article《How to make money by investing in the Internet? What are the Internet projects that rely on investment to make money: Part I》.
Project 4: Domain Investment (Undervalued ‘Digital Real Estate’)
💡 definition:📋 Factors for evaluating the value of domain names:

👥 Suitable for:
- A person with vision(Can register domain names that will become popular in the future in advance)
- I have spare money(Domain names may take 3-5 years to sell)
- Understand some laws(To avoid trademark infringement)
💰 Principal requirement:
- Registration cost: 50-100 yuan/year (. com domain name)
- Acquisition costFrom a few hundred yuan to several million yuan (depending on the quality of the domain name)
📈 Real transaction case:

💡 Case breakdown:
Case: Domain investor Lao Zhou (annual income of 500000 to 2 million)
- background: Former employee of Internet company, started investing in domain names in 2010
- strategyRegister a “dual domain name” (such as haohua.com, youxi. com)
- Number of domain names heldAbout 500 (with an annual renewal cost of approximately 50000 yuan)
- Annual transaction volume10-20 domain name transactions
- annual revenue500000 to 2 million yuan (depending on whether there is a “big order”)
- Key success factors:
- Get up early, get in early(The 2010 double spelling domain name has not been fully registered yet)
- Understand the industry(Know which industries require good domain names, such as gaming and e-commerce)
- Patience holds(Some domains took 8 years to sell)
⚠️ Risk points:
- can’t sell(Out of 100 domain names registered, only 1 may sell out)
- Renewal cost(Annual renewal, holding for 5 years would incur high costs)
- trademark infringement(Registered “toyota-China. com”, may be sued by Toyota)
🛡️ Avoiding pitfalls guide:
- Don’t register counterfeit domain names(For example, “wechat-login.com”, WeChat will complain about you)
- Priority registration on. com(. top,. win and other niche suffixes are basically not selling well)
- Pay attention to industry trends(For example, if AI becomes popular in 2026, registering “ai-xxx. com” may be valuable)
Project 5: IP incubation investment (investing in “people” rather than projects)
💡 definition:You have discovered someone with potentialcontent creator(Anchor, UP host, blogger),Invest in him/her(Provide funding, resources, team), and thenprofit sharing.📋 Common investment methods:

👥 Suitable for:
- People with resources(PR, promotion channels, supply chain)
- People who understand the content industry(Can determine ‘who has potential’)
- I have spare money(May have zero return within 6-12 months)
💰 Principal requirement:
- Minimum 50000 to 100000(Signed a new creator)
- suggestion:500000 yuan+(3-5 people can be signed to diversify risks)
📈 Real case analysis:
Case: MCN Institution invests in new anchors (annual income of 1-10 million)
- investor: A certain MCN organization
- Signed anchorA beautiful little girl with zero fans
- Investment ContentProvide live streaming rooms, equipment, and training, with a monthly cost of approximately 20000 yuan
- Split modeAnchor sales revenue, MCN draws 40%
- 6 months laterThe anchor has 500000 fans and a monthly GMV of 2 million yuan
- MCN monthly earnings: 2 million x 40%=800000 yuan
- annual revenue: 800000 x 12=9.6 million yuan
- Key success factors:
- Choose the right person(The anchor has a sense of camera and can interact)
- Continuous investment(There may be no return in the first 6 months, so we need to persist)
- Strong supply chain(Good quality goods are essential for sales, otherwise the conversion rate will be very low)
⚠️ Risk points:
- The anchor/UP host has cooled down(If traffic declines, you will lose)
- Dispute over division(If a creator becomes popular and wants to ‘terminate the contract’, you can go to court)
- Changes in platform rules(Tiktok current limiting, recommended algorithm for station B)
🛡️ Avoiding pitfalls guide:
- Sign the contract correctly(Indicate “exclusive cooperation”, “sharing ratio”, “termination compensation”)
- Diversified investment(Don’t all in one person, sign 3-5 risk diversification contracts)
- Provide real value(Not just giving money, but also providing resources and training)
Project 6: DeFi (decentralized finance) yield farming (only suitable for those who understand technology)
💡 definition:You deposit digital currencyDeFi protocol(such as Uniswap, Aave), earninterestorLiquidity mining rewards.📋 Common DeFi Strategies:

👥 Suitable for:
- People who understand blockchain technology(Know what “smart contract” and “private key” are)
- People with large fundsDeFi is suitable for funds above $100000
- People who can withstand technical risks(Smart contracts may be hacked)
💰 Principal requirement:
- Minimum $1000The gas fee is very expensive, and it’s not cost-effective to have less funds
- suggestion:100000 US dollars+
📈 Real income data (2025):

⚠️ Note:Multiple DeFi protocols attacked by hackers in 2024-2025, resulting in losses exceeding1 billion US dollars.💡 Case breakdown:
Case: DeFi investor Lao Zhao (annual income of 200000 to 500000 yuan)
- backgroundFormer software engineer, knowledgeable in smart contracts
- strategyDeposit $500000 of ETH into Lido staking+Uniswap V3 mining
- annual revenue: 500000 x average 8%=40,000 US dollars(Approximately 280000 RMB)
- risk experienceIn 2024, a DeFi protocol was hacked and suffered losses20,000 dollars(However, due to diversified investments, overall it is still profitable)
- Key success factors:
- disperse(Do not put all coins into one protocol)
- Understand technology(Can understand smart contract code and determine if there are any vulnerabilities)
- continuous learningDeFi has new protocols every week that need to be followed up on
⚠️ Risk points:
- Smart Contract Vulnerabilities(Code has bugs, hackers can steal all funds)
- Impermanent lossWhen providing liquidity, fluctuations in currency prices may lead to “losses”
- regulatory risk(Some countries may prohibit DeFi)
🛡️ Avoiding pitfalls guide:
- Only use well-known protocols(Uniswap, Aave, Compound, etc., do not use “new project”)
- Diversified investment(Don’t put all coins in one protocol)
- Learn before entering(At least read the book ‘How to DeFi’)
3、 How to choose an investment project that suits oneself?
3.1 Four step positioning method
Step 1: Evaluate your risk tolerance

Step 2: Inventory your capital

Step 3: Evaluate your knowledge level

Step 4: Small step test
- Don’t all in one project at onceTest 2-3 types first
- test cycleAt least 6 months (see real returns+volatility)
- test metricsAnnual return, maximum drawdown, liquidity
4、 A general guide to avoiding pitfalls for investing and making money
4.1 Common Characteristics of Investment Scams
⚠️ The following projects are 99.9% scams:
- Guaranteed capital and guaranteed income(Promise of “annualized 30%+, guaranteed principal and interest”)
- Pulling heads for rebates(There are rewards for developing downlines=pyramid schemes)
- Internal messageTeacher ‘said’ there will be a price increase next month ‘
- Pay tuition/membership fee first(Formal investment does not require payment in advance)
4.2 Basic Discipline of Investment
🛡️ Discipline 1: Invest only with spare money
- Use up to ‘money not used within 3 years’
- Losing doesn’t affect one’s lifeIf you feel anxious about losing money, then don’t invest
🛡️ Discipline 2: Diversified Investment
- Don’t all in one project(Stocks+Funds+Digital Currency, Diversify Risk)
- Don’t all in one target(You need to buy at least 5-10 stocks to buy)
🛡️ Discipline Three: Continuous Learning
- Don’t blindly follow the trend(A friend said ‘buy a certain coin’, you need to research it yourself first)
- Read classic books(Smart Investor, Walking on Wall Street)
🛡️ Discipline 4: Set Stop Loss
- For example, ‘Sell at -10%’(Avoiding Small Losses from Becoming Big Losses)
- Don’t ‘carry’ it(If it falls, wait for ‘return to capital’, it may never be possible to return to capital)
5、 Investment Trend Forecast for 2026
5.1 Which projects still have opportunities?
- Index fund fixed investment(There is always a chance, the key is to ‘persevere’)
- AI related stocks(NVIDIA, Microsoft, Google, but pay attention to valuation)
- Bitcoin(May exceed $100000 by 2026, but with significant fluctuations)
- High quality domain name(AI related domain names, such as “ai-xxx. com”)
5.2 Which projects have cooled down?
- Shanzhai Coin/Meme Coin(Speculation on DOGE and SHIB in 2026 is basically a “takeover”)
- P2P online lending(China has been cleared, don’t touch)
- Some DeFi protocols(Many of them are Ponzi schemes, stay away)
6、 Action Checklist (30 Day Start Investment Plan)
Day 1-7: Learning period
- [] Read “The Smart Investor” (Value Investing Bible)
- [] Read ‘Walking on Wall Street’ (Index Fund Investment Logic)
- [] Joined 2 investment communities (Snowball, Slow Fortune’s WeChat official account)
- [] Open securities account+fund account (Alipay, Tiantian Fund, Futu)
Days 8-14: Small step test
- [] Buy 1000 yuan Shanghai and Shenzhen 300 Index Fund (experience “fixed investment”)
- [] Buy 1000 yuan Bitcoin (experience “volatility”)
- [] Record profits: Watch once a week, don’t stare at the market every day
- [] Write an article on “Investment Review” (Snowball/Zhihu, sorting out ideas)
Days 15-21: Strategy Optimization
- [] Analyze which investment method has the highest ROI?
- [] Adjust asset allocation (e.g. 60% index fund+30% stocks+10% digital currency)
- [] Set a stop loss line (such as “redeem half of -15%”)
- [] Start writing an “investment log” (recording the reasons for each purchase and sale)
Days 22-30: Long term persistence
- [] Set a 3-year goal (e.g. assets reaching XX million in 3 years)
- [] Monthly fixed investment (regardless of fluctuations, persist in buying)
- [] Quarterly review (to see if asset allocation needs to be adjusted)
- [] Read 2 investment books per year (keep learning)
Summary: The Truth of Making Money through Investment
- Not fast moneyDon’t expect to become rich overnight, investing is slow money
- Risk first(Profit comes second, don’t touch projects you don’t understand)
- Learn>Follow the trend(A friend said ‘buy a certain coin’, you need to research it yourself first)
- Compound interest effect(Earning 10% annually, your assets will increase by 6.7 times in 20 years)
- Don’t invest in living expenses(Use up to ‘unused idle money within 3 years’)
💬 The last sentence:Making money through investment is“The monetization of cognitionYou can earn as much as you know.Market specialization for ‘half a bucket of water’.Read the first three chapters of ‘Smart Investors’ now, which are 100 times stronger than blindly buying stocks/digital currencies.The above is what the online earning alliance (en. wangzhuan. org. cn) brings about: “How to make money by investing in the Internet? What are the Internet projects that make money by investing”. Thank you for watching.
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